Every major outdoor brand sponsors a roster of pro athletes, but First Ascent took a different approach when we returned to building technical outerwear. Rather than ship existing product for validating feedback, our guide built process integrated mountain professionals into every stage of the product design cycle. The crux of what makes their intense input […]
America’s premier high-altitude mountaineer, Ed Viesturs, sits down at Camp Muir to provide his perspective on five years of First Ascent.
A five-year on look back at Eddie Bauer’s 2009 Everest expedition that returned the brand to the roof of the world.
In his latest book, The Mountain: My Time on Everest, best-selling author and Ed Viesturs tells the stories of his trips to the Big One.
Eddie Bauer guide Ed Viesturs breaks down his technical layering system for our New School of Layering education campaign.
Mountaineering icon and Eddie Bauer First Ascent guide Ed Viesturs breaks down why he carries the Big Tahoma pack from 10,000 feet on Mt. Rainier.
Ed Viesturs, the first American to summit all of the world’s 8,000-meter peaks without supplemental oxygen, just completed a 92,500-word book on Everest that comes out in October. But this is Ed’s 50-word take on the Big One.