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The Gondola Sessions: Lynsey Dyer
Posted on December 9, 2014

We grab a gondola ride with creative force Lynsey Dyer to get her take on filming big lines, producing Pretty Faces and girls who rip.

Expedition Rewind: Las Lenas, Argentina
Posted on November 5, 2014

Perfecto in Las Lenas, Reggie Crist and the First Ascent ski and shred team head south to catch the perfect day of skiing off The Marte, an Expedition Rewind to 2011.

Lynsey Dyer Reflects on First Ascent’s First Five Years
Posted on November 4, 2014

Eddie Bauer skier and creative force Lynsey Dyer reflects on the first five years of the First Ascent effort.

Guide Built: Five Years of First Ascent
Posted on November 3, 2014

Every major outdoor brand sponsors a roster of pro athletes, but First Ascent took a different approach when we returned to building technical outerwear. Rather than ship existing product for validating feedback, our guide built process integrated mountain professionals into every stage of the product design cycle. The crux of what makes their intense input […]

Lynsey Dyer Talks Power and Resonance at the Pretty Faces Seattle Premiere
Posted on October 17, 2014

Pretty Faces filmmaker Lynsey Dyer recaps the overwhelming audience response at the tour stops for her new all-women’s ski flick.

Lynsey Dyer Reveals the Creative Vision behind Pretty Faces
Posted on September 29, 2014

Freeskier, filmmaker and creative force Lynsey Dyer reveals the creative vision behind Pretty Faces, her new all-women’s ski movie.

Lynsey Dyer Launches Official Pretty Faces Teaser, Sets Tour Dates
Posted on September 8, 2014

Lynsey Dyer launches the official Pretty Faces teaser with official tour dates that kick off with the September 30th premeire in Boulder.